Discover the Business model canvas
In the video “How to Create a Business Model Canvas” by Hans Smellinckx from Markies, you learn how the Business Model Canvas forms the DNA of your organization. It explains how you connect with customers, what products you sell, and which target groups you serve.
Map your business structure
The canvas helps you determine which channels you use to reach your target groups and which products you specifically offer them. Additionally, it provides insight into your company’s cost structure, helping you weigh costs against revenues and set clear objectives.
Essential for decision-making
All of this forms a clear and comprehensive document that serves as an essential tool for every executive. It’s recommended to display the Business Model Canvas prominently in office spaces so that everyone within the organization is constantly aware of the company’s core.
Get started yourself
Want to start creating your own Business Model Canvas? Download the template and begin crafting a strategic business model to develop your organization further.
